Why 10% of Everything Goes to Sobriety House
Not net profit. Gross revenue. Every dollar.
A Personal Mission
Ten percent of all gross revenue from The 4th Tarot is donated quarterly to Sobriety House of Denver.
I lost both my father and one of my little sisters to alcoholism. They each passed through multiple "for-profit" rehabilitation centers — places that checked boxes and charged tens of thousands of dollars while offering little that actually helped.
For several years, I've had the privilege of using my skills to assist Sobriety House — first helping them escape predatory phone and internet contracts, then guiding them through COVID and co-creating their telehealth capabilities. Through this work, I've developed a deep and abiding respect for the professionalism and humanism their staff bring to their noble calling. They are nothing short of inspiring.
Every one of them could earn more at a for-profit facility. Instead, they show up each day and outperform those institutions in every meaningful way. Over 90% of their clients come from the unserved, underserved, and unhoused. Veterans — people who risked life and limb for us, only to be abandoned by mainstream systems — make up almost half of their clients and are a priority population.
As Colorado's oldest nonprofit rehabilitation center, Sobriety House faces the same funding pressures all nonprofits do. Part of my motivation for creating this project is to do my small part to support their selfless work.
Their Mission
"Sobriety House provides accessible, compassionate, and high-quality treatment and recovery services that help adults heal and rebuild their lives."
Founded in 1967, Sobriety House is Colorado's oldest nonprofit treatment center, delivering evidence-based, person-centered services that support recovery, stability, and community reintegration.
Their vision: a courageous and connected community where every person has the dignity, support, and hope to transform their life in recovery.
Who They Serve
90%+ Underserved
Over 90% of clients come from unserved, underserved, or unhoused populations
Veterans Priority
Almost half of clients are military veterans, a priority population
Priority Populations
Pregnant women, IV drug users, women with dependent children
Full Continuum of Care
From intensive residential to long-term transitional living
Dedicated to recovery since 1967
Their Values
Integrity
Aligning words and actions with honesty, upholding ethical standards that foster safety and trust
Compassion
Leading with empathy, honoring the dignity of every person and placing people at the heart of their work
Courage
Facing challenges with resilience and heart, embracing growth and transformation even in uncertainty
Stewardship
Responsibly managing resources — financial, human, and environmental — for sustainability and collective well-being
Community
Believing that recovery thrives through connection, collaboration, and mutual support
Their Programs
Intensive Residential
28-day program with medical support and intensive therapy
Transitional Living
Up to 6 months of supported housing and ongoing recovery
Outpatient/IOP
Flexible programs for those maintaining work or family duties
Helping adults heal and rebuild their lives since 1967
A Courageous Community
For nearly six decades, Sobriety House has provided accessible, compassionate, high-quality care to those who need it most. Visit their website to learn more about their programs, their values, and ways you can support their mission.